Commercials in the US (was: Movie: SS on ABC encore?)

Przemyslaw 'Pshemekan' Plaskowicki przepla at ipartner.com.pl
Wed Apr 28 21:08:19 UTC 2004


On 29/04/2004 01:12, Amanda Pressnell wrote :
> 
> 
> Maybe, but even if they aired just the 152 minute theatrical version, I can't see how
> they could squeeze it into 3 hours without greatly cutting back on commercials. They're 
> going to run into the 11pm news whatever they do.
> 

The above was posted on Movie list. Since my question is off-topish, I 
am asking here.

3*60minutes=180minutes
180minutes-152minutes=28 minutes

This means that in 3 hours there is over 28 minutes possible to use in 
commercials. And Amanda is thinking that those 28 minutes is not enough!

I am wondering how exactly are commercials placed in US television.

In Poland commercials can not exceeds 12 minutes in an hour, and 
commercial breaks in movies can be inserted once for every each 45 
minutes (thats after 1st May 2004 -- EU regulations. Now commercial 
breaks can be inserted only after each 20 minutes of a movie).

So those 28 minutes is quite enough for me - with legal limit of 36 
minutes in 3 hours.

So, does that mean that US tv networks are more full of adverts than 
European?

-- 
Przemyslaw 'Pshemekan' Plaskowicki
Do not choose for your wife any woman you would not choose as your 
friend if she were a man. (Joseph Joubert)




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