Commercials in the US (was: Movie: SS on ABC encore?)

coolbeans3131 coolbeans3131 at yahoo.com
Thu Apr 29 01:21:03 UTC 2004


 Lita Beck <lita at s...> wrote:
 
> As I remember (it's been quite a while since my Business of
> Broadcasting class), network television has 12 minutes of
> commercials per hour. Not a limit of 12 minutes--12 minutes
> is the standard. (Made up of spots that range in length
> between 10 to 30 seconds.)
> 
> So, three hours of a movie on American television would have
> 36 minutes of commercials.


I'm pretty sure American soap operas are 42 minutes long.  That is 18 
minutes of commercials.  That's not primetime, but still.  What a rip-
off!

Joj





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