[HPforGrownups] Re: coke!

Erin E Gallagher erinathogwarts at juno.com
Tue Feb 20 20:07:44 UTC 2001


No: HPFGUIDX 12691

>Regardless of the media frenzy whipped up around them, 
> the movies remain unspoiled by not-so-cleverly-concealed ads. Looks 
> like HP may turn out the same way, which is MUCH better than having 
> corporate sponsor logos slathered all over our beloved wizarding 
> world!

Yes, but it's true that there is already mention in the books of modern
products.. Dudley has a Play Station, for example . . . and there is even
mention of computers, televisions, camcorders... which if shown, could
very well contain brand names... too bad.  Luckily, most of the brands in
the wizarding world are made up.. but then again, hasn't Jelly Belly
already started manufacturing Every Flavor Beans?  sigh.

~ Erin ( a new member)

On Tue, 20 Feb 2001 16:29:31 -0000 nlpnt at yahoo.com writes:
> --- In HPforGrownups at y..., heidi <heidi.h.tandy.c92 at a...> wrote:
> > Warner Bros. has picked the Coca-Cola Co. as its sole promotional
> > partner for the upcoming movie > 
> 
> Well, it had to happen. I'm not sure about this *sole* promotional 
> partner thing -if only- but we'll probably see a fast food tie-in as 
> 
> well, at least. ("McHogwarts?" *shudders at the thought*).
>    
> > It won't, however, extend to product placement in
> > the movie or images of Harry drinking Coke.
> 
>  All I can say about this is WHEW! One of my favorite things 
> about "Star Wars" is that when Lucas said, "A long time ago in a 
> galaxy far, far away..." he completely ruled out direct product 
> placement (inadvertently; it wasn't thought of in '77). 
>  The result? Regardless of the media frenzy whipped up around them, 
> 
> the movies remain unspoiled by not-so-cleverly-concealed ads. Looks 
> 
> like HP may turn out the same way, which is MUCH better than having 
> 
> corporate sponsor logos slathered all over our beloved wizarding 
> world! (Though no media tie-ins at all would be better stil, but 
> just 
> ain't gonna happen.)
> 
> 
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> 
> 
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